Influencers? Are they real or fake?

A Social Media Influencer is someone who has established credibility in a specific industry on social media. He/she has with the ability to influence potential buyers of a product or service by promoting or recommending the items on social media. These “ordinary” people (aka influencers) earned a substantial following due to their expertise and transparency online.  These influencersContinue reading “Influencers? Are they real or fake?”

Is there any magic formula to create a successful marketing campaign?

As compared to 5, 10 or even 15 years ago, marketers today have more choices such as how and where to promote/advertise products as services. Advertising methods in the past are no longer relevant today due to a shift in communication channels – traditional media to new media. Traditional media (traditional marketing) like television, radio,Continue reading “Is there any magic formula to create a successful marketing campaign?”

the power of CLICKS

Can you remember how many times in a week or a day you search something on Google? I can’t, because it is way too many…. *guilty* This is known as search engine. It is a tool we used to search the www (World Wide Web) for information on Google and Yahoo. Search Engine consist ofContinue reading “the power of CLICKS”

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